Nitrado immerses gamers in exceptional experiences by amping up network performance and reliability

Nitrado promises its customers that they can find a server and start playing in seconds. To keep that promise, its network needed to be powerful and agile enough to handle thousands of servers. But fast growth meant its eight data centers had grown organically. A lack of consistency was impeding growth. Layer 2 domains and the Spanning Tree protocol limited scale and compromised reliability.

For Nitrado’s new data center in Moscow, HCD Consulting GmbH recommended a seamless IP fabric using Ethernet VPN/virtual extensible LAN (EVPN/VXLAN) for the overlay network to address all potential network weaknesses. Another recommendation was to move to more consistent and efficient operations through automation.

The performance, automation, and reliability of a Juniper network would ensure that gamers would continue to have amazing experiences, from small co-ops to large multi-group game play.

Nitrado has transformed its network and removed limitations that were holding back future growth. Gamers around the world can login to a nearby server and instantly immerse themselves in a different world.

Behind the scenes, automation moves the gamer onto the best server and intelligently routes traffic to ensure an optimized digital experience. Servers don’t lag even during peak loads. Ultra-low latency routing means gamers have immersive experiences that feel more realistic and less virtual.

With four times more network capacity, Nitrado is adding new revenue streams with cloud application hosting and other business services, such as Enterprise Console and SteelShield™, Nitrado's ultimate and proprietary DDoS mitigation solution specifically designed for game traffic.

With a flexible, agile Juniper network, Nitrado is primed to win more market share in the fast-growing gaming market, which is forecast to grow 40 percent annually and reach $8 billion in 2025.